In Short:Emami is actively seeking growth through partnerships and acquisitions, focusing on D2C brands. The company recently increased its stake in Helios Lifestyle and...
In Short:During the festive season, e-commerce platforms are intensifying their use of influencer marketing to drive online sales, especially targeting Gen Z and millennials....
In Short:Praveen Khandelwal, a BJP MP, has urged Commerce Minister Piyush Goyal to take action against Flipkart and Amazon for anti-trust violations harming local...
In Short:Samsung, Xiaomi, and other smartphone brands allegedly colluded with Amazon and Flipkart to launch exclusive products, violating India’s antitrust laws, as reported by...
In Short:Ashok Leyland forecasts single-digit growth in FY25 for Medium and Heavy Commercial Vehicles (MHCV), following an 8% growth in Q1. There’s increased interest...
In Short:D2C and E-commerce brands are focusing more on retention-led marketing, with data analytics as a key skill for success. The report highlights career...
In Short:India SME Forum (ISF) has expressed concerns to Corporate Affairs Ministry that the Digital Competition Bill (DCB) could harm small and medium businesses...