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Friday, December 13, 2024

Consumer giants worldwide investing heavily in India’s consumption growth narrative

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In Short:

Global consumer products companies are focusing on India’s potential for growth across various product categories. Major companies like Coca-Cola, PepsiCo, Nestlé, Colgate-Palmolive, Reckitt, and Whirlpool see India as an attractive market for expansion. These companies are investing in India due to its thriving businesses and opportunities for rapid growth. They are optimistic about the future growth potential of India in various sectors like health and hygiene, coffee, oral care, beverages, and consumer durables.


Global Consumer Product Giants Bet on India’s Growth Story

Exciting times ahead! Global consumer products companies such as **Coca-Cola**, **PepsiCo**, **Nestle**, **Colgate-Palmolive**, **Reckitt**, and **Whirlpool** are all in on India’s potential for long-term growth across various categories. The top guns of these companies are all pumped up about India being a lucrative growth market.

Reckitt’s Growth Strategy

Reckitt, the health and hygiene products giant, is all set to shift its focus towards faster-growing emerging markets like India, China, and Africa. They see immense opportunities for growth in intimate wellness products in India, Africa, and Latin America.

Coca-Cola’s India Story

The Chairman and CEO of **The Coca-Cola Company**, James Quincey, is beaming with optimism for India. According to him, India delivered good double-digit growth in volume in the second quarter, reflecting the country’s bounce back after a slow start in the first quarter.

Nestle’s Coffee Bet

**Nestle**, the Swiss packaged food major, is bullish on India’s coffee market. They foresee a bright future for their coffee business in India over the next few years as the country embraces coffee culture rapidly.

Colgate-Palmolive’s Success in India

Colgate-Palmolive is pleased with the volume growth resurgence in markets like India. The relaunched Colgate MaxFresh is making waves in India and is the fastest-growing core sub-brand in the country.

PepsiCo’s Growth Plans

**PepsiCo** sees India as a key growth area for their snacks and beverage business. With a long-term perspective, they are investing heavily in infrastructure and brand building to tap into the high-demand market for years to come.

Whirlpool’s Take on India

Consumer durables leader, **Whirlpool**, continues to witness demand improvement in India and views the country as an attractive growth market.

With the big players placing their bets on India, the consumer product landscape in the country is set for exciting times ahead!

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